Expert in cultural audiences (Barcelona)
Director of Corporate Relations of Grup Focus. Commissioner of the I and II editions of the International Congress of Theater Spectators, organized by Àfora Focus. Congress Content Manager Public and Reset, organized by the Contemporary Foundation. Associate professor at the University of Barcelona of the subject Performing Arts of the Degree in Communication and Cultural Industries, and of the subject Live arts communication of the Master in Communication. Mentor of the BSM-UPF MBA at Pompeu Fabra University. Lecturer, regular trainer and columnist on topics related to audiences, communication, marketing and cultural management, having collaborated with the AC/E Digital Culture Yearbook or with the CoNCA Annual Report on Culture and the Arts. Member of APGCC, DirCom, College of Marketing and Communication of Catalonia, Círculo de Cultura and Arts Marketing Association-UK.
He has been director of TRESC, director of communication, marketing and audiences of the Focus Group, partner-consultant of TekneCultura, director of communication and marketing of Mercat de les Flors, coordinator of the Alícia Foundation; cultural manager of the Pompeu Fabra University; secretary and member of the Association of Cultural Management Professionals of Catalonia.
He has developed projects on audience development with Azkuna Zentroa/Alhóndiga-Bilbao, Barcelona Maritime Museum, Catalan Cultural Heritage Agency, Focus Group, ADETCA, TNC, Gran Teatro del Liceo, Teatros del Canal-Madrid, Palacio de las Artes-Valencia , among others.
Graduate in English Philology (UB), MBA (UPF), Master in Cultural Management (UB), Postgraduate in Community Manager and Social Media (UB). He has completed Management and Direction Programs for public cultural facilities and artistic and cultural institutions (ESADE Business School).